KRISPY KREME

For many decades, the joy of a lighted "Hot Doughnuts Now" sign was known only to Southerners. Then a few years ago, Krispy Kreme began selling those little glazed beauties from coast to coast, and the whole country got hooked. Have you noticed how many Krispy Kreme boxes show up on TV shows these days? And not just the cop dramas, either.

Runners-up: Dunkin' Donuts and Richy Kreme